The governed intelligence layer for Salesforce

Salesforce stores the record.
Parker understands the story.

Parker builds intelligence around the customer, sales and operational records you already own. It remembers what matters, applies your rules and runs the routines your teams rely on, with evidence and human control built in.

Remembers what matters · Applies your rules · Runs recurring routines · Shows the evidence · Asks before it acts

How it works

Ask. Understand. Act. Repeat.

Most software waits for you to know the report you need. Parker starts with the question, and stays with it until the organisation can act.

01

Ask

Ask the way you would ask a colleague, even when the answer cuts across systems.

02

Understand

Get a plain-language answer with every important figure traceable to its source.

03

Act

Draft the response, route the work or update the record, with your confirmation first.

04

Repeat

Turn the question into a recurring routine so the signal arrives before the meeting.

Why Parker gets better with use

Every interaction leaves your business better informed.

A general AI assistant reads the record in front of it. Parker builds on what your organisation has already learned.

Parker doesn’t start over every time you ask a question.

Parker Around every authorised record
01 How the record was classified
02 Which signals mattered
03 What information was missing
04 Which business rule applied
05 What decision was made
06 Who owned the next step
07 How a correction should influence future work

Retained with the record it describes, linked to its source and open to inspection.

Rules · Memories · Routines

Teach it once. Put it to work every day.

Parker is not AI that drafts things. It encodes how your organisation operates, then applies it consistently.

01

Rules

Define what your organisation considers urgent, qualified, compliant or ready to progress.

02

Memories

Retain the context, terminology and corrections that make an answer specific to your business.

03

Routines

Turn a useful question into a controlled, repeatable briefing or workflow.

In practice

Rules an enterprise customer has already taught Parker.

1

Treat safety concerns and neglected cases as urgent.

2

Separate app, payment and platform failures from location-level issues.

3

Assess sales conversations against the organisation’s qualification criteria.

4

Exclude prohibited claims from customer communications.

5

Deliver the same prioritised briefing before the team begins work.

Two entry paths

Start where the decision matters most.

Different teams. Different decisions. The same governed intelligence.

01

Customer operations

Prioritise urgent, safety and neglected cases

Detect emerging themes

Separate digital failures from location issues

Compare brands, regions and locations

Route action to the appropriate owner

Brief leadership on risk and response

02

Sales and growth

Turn calls and emails into qualification evidence

Identify what is known and missing

Prioritise hot, warm and cold opportunities

Recover demand the sales team cannot actively work

Prepare calls and govern customer communications

Create consistent operational hand-offs

Evidence from real deployments

Value spreads by following the next decision owner.

Two journeys inside one organisation. Each started with a single team and a single question.

Start with your own decision →

Governance and control

Powerful AI. Within your rules.

Parker makes four things explicit, so IT, Salesforce owners and security teams can say yes with confidence.

01

What it can see

Access follows existing permissions and approved use cases.

02

What it knows

Derived intelligence and its source records are inspectable.

03

What it may propose

Actions follow the organisation’s defined rules.

04

What requires approval

Parker does not silently turn a recommendation into a production change.

The goal is not autonomous AI everywhere. It is trusted AI where it matters.

How deployment expands

One useful answer creates the next conversation.

Land with one CX or sales leader and one consequential workflow. Expand as the insight exposes adjacent decisions.

01
Land

One consequential question

Start with a decision a CX or sales leader already struggles to make.

02
Prove

Real records, visible evidence

Answer against your own data and show the records behind every claim.

03
Expand

Follow the next decision owner

Digital, operations, marketing, revenue operations and leadership pick up the adjacent decisions.

04
Embed

Make it an operating rhythm

Turn the question into a routine. Bring IT, Salesforce and compliance in through governance.

Product comparison

Why Parker gets better with use.

A general AI assistant
Parker
Starts with the current prompt
Starts with retained organisational context
Produces a one-off response
Builds intelligence that can support future decisions
Applies general instructions
Applies your rules, terminology and approved knowledge
Waits to be asked again
Turns proven questions into recurring routines
Connects to records
Adds governed intelligence around those records
Offers broad capability
Operates within explicit permissions and controls
Private beta

Bring us one decision.

A real workflow, a real question and the Salesforce records behind it. We will show you what Parker can answer, what it will remember, and where the value could expand next.